Cryptocurrency exchange Binance has announced it hired Iskander Malikov, a former TradingView COO, as new Director of Fiat, Europe and CIS at the exchange. He will focus on establishing new fiat-to-crypto channels for Binance.

One of the world’s largest cryptocurrency exchanges Binance announced it is planning to further boost its fiat-to-crypto entrances by hiring a former TradingView executive.

Iskander Malikov, who previously served as a chief operating officer a TradingView, decided to join Binance as the new director of fiat.

Focus on Fiat-to-Crypto Gateways in Europe and CIS
After working for more than three years at TradingView, Malikov will now be working on fiat-to-crypto channels in regions across Europe and the Commonwealth of Independent States (CIS). Ex-TradingView executive will focus his work on constituting new entrances as well as widening the ones that already exist within Binance’s main markets in all regions.

Also, Malikov will be probing even more methods in order to make fiat-to-crypto and crypto-to-fiat conversions easier and more simple, the announcement says.

“Red Tape” as the Main Obstacle
As already mentioned, TradingView falls under the largest global social networks for retail traders and investors. Established back in 2011, the platform integrates main trader tools such as are analytics, web-based charting and social features for users in order to communicate.

Malikov stressed that his past experience at TradingView could be especially useful in order to build up new strategic partnerships for Binance.

He said:

“TradingView helped me learn how to tackle challenges on a daily basis. My product knowledge, operational and business development skills as well as years of executive experience at TradingView would definitely help build new, strategic partnerships.”

According to Malikov, the most demanding part of his new function includes working with some European and CIS authorities to adopt the industry, partly because of “red-tape that hinders the process.”

Unlocking Fiat-to-Crypto Trading for More Than 180 Fiat Currencies
As previously mentioned, Binance has been actively spreading its fiat gateways to recently list euro trading against six cryptocurrencies including Bitcoin (BTC), Ether (ETH), XRP and Binance Coin (BNB).

Malikov’s addition to the Binance team comes at the same time the exchange decides to enable fiat-to-crypto trading for more than 180 fiat currencies. The determined plans were announced by Binance CEO Changpeng Zhao on January 2.

“One of our key goals for 2020 is to bring crypto to the masses. For this, we aim to enable fiat-to-crypto trading for 180+ fiat currencies,” noted CZ.


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